professional & independent

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Career coaching

Organisations need sound methods to design and produce online and blended learning. I help you to design effective solutions.

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Learning design

Whether it’s coaching for career change or to help you teach online yourself, I help you to make best use your professional experience.

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Experienced professional working with his career coach


I work with you to develop teaching staff so they are confident reshaping their teaching programmes and teaching online.

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Madeline had no prejudice or preconception about what the correct path would be for me. She guided me to find my own solutions and pulled me up on unjustified negative thinking about my own abilities.

~ Andrew
University of Southampton

Coaching, teaching and employability projects to develop academic staff, students and researchers. I career coached MBA students each year and project managed the design of a massive open online course (MOOC) on Digital Marketing, attracting 17,000 learners


Writing national guidelines to help staff manage internships and placements

St. George’s Hospital

I helped researchers formulate their personal career development strategies

National Oceanography Centre

I provided one-to-one career coaching to develop awareness of careers outside academia

Elsevier Publishing

I worked on a ‘future of publishing’ programme with Elsevier’s European Marketing Directors


I designed and produced online video learning for IBM (UK) Sales

Oxford Brookes University

I provided team coaching and one-to-one coaching for education professionals

Open University

I led teams of online learning writers and media producers to design and deliver supported online learning

CGI | Admiral plc | Logica plc

I consulted with corporate clients to produce online staff training and then worked as Admiral’s Corporate Marketing Manager

Isle of Wight Council

I supported council staff affected by a redundancy programme

University College London

I designed online learning for university professionals

Land Registry

I wrote online versions of the Land Registry Annual Report each year for five years

University College of Estate Management

I worked as digital project manager to introduce online learning to other universities and supported the Careers service

Royal Agricultural University

I introduced a new method for designing online learning modules, enabling RAU to teach online during the pandemic

Centre for Empowering Patients and Communities

I project managed an online course to empower patients with long term health conditions

Education consulting

I sometimes work as a consultant. “Madeline is always spot on, always reliable, great to work with”¬†(partner in a university online learning project).