Word clouds

25th April 2009

Wordle: Symmetry Coaching websiteWord clouds are visual depictions of the word content of a document or website, automatically created.

The learning word cloud you see here is derived from the words used in this website – and indicates the focus of my own work.

The client self word cloud is derived from an essay I wrote at Leeds Business School titled The use of self in coaching. Wordle: My Coaching essayIt will be interesting to compare that essay with the first one that I write when I start studying the Open University course, Creativity, Innovation and Change in May. If you’d like to create a word cloud, try Wordle. Whether you are writing a report, reading a document or analysing a website, wordclouds provide interesting and sometimes surprising results…

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University of Southampton

Coaching, teaching and employability projects to develop academic staff, students and researchers. I career coached MBA students each year and project managed the design of a massive open online course (MOOC) on Digital Marketing, attracting 17,000 learners.


Writing national guidelines to help staff manage internships and placements

St. George’s Hospital

Working on career development strategies with early career researchers

National Oceanography Centre

1-1 career coaching to develop awareness of careers outside academia

Elsevier Publishing

Working on the future of publishing with European Marketing Directors


Designing and producing online and video based learning for IBM (UK) Sales

Oxford Brookes University

Team coaching and 1-1 coaching for education professionals

Open University

Leading teams of writers and media developers to design and deliver flexible distance learning

CGI | Admiral plc | Logica plc

Working with clients to train their staff online and as Admiral’s Corporate Marketing Manager

Isle of Wight Council

Coaching and support for staff affected by change and redundancy

University College London

Designing online learning for university professionals

Land Registry

Writing and sub-editing online versions of the Land Registry Annual Report

University College of Estate Management

Consulting to other universities and working with tutors to produce online learning

Royal Agricultural University
Centre for Empowering Patients and Communities

Project management of an online course to empower patients with long term health conditions

Education consulting

“Madeline is always spot on, always reliable, great to work with.”

(Partner in a university online learning project)